Royal Crossing

Community
& Location

Las Cruces is a growing regional hub in southern New Mexico—strategically connected, climate-stable, and primed for long-term mixed-use investment.

Strategic Location

42 mi north of El Paso, TX • 225 mi south of Albuquerque, NM • 275 mi east of Tucson, AZ. Proximity supports logistics, workforce mobility, and cross-regional commerce.

El Paso, TX

42 mi

Albuquerque, NM

225 mi

Tucson, AZ

275 mi

Climate Advantage

350+ days of sunshine annually, ~8.5″ average rainfall, mild winters (rarely over 2″ of snow). A stable, low-disruption environment ideal for outdoor retail, medical access, and year-round operations.

Sunny Days

350+

AVG Rain

8.5″

SNOW

<2″

Recognition & Rankings

Best Places to Retire

Forbes (2024)

50 Best Places to Live

Money.com (2024)

Top 15 Cities to Raise a Family

Scholaroo (2023)

National Universities Recognition

U.S. News (2022)

Educated Workforce

New Mexico State University provides a continuous talent pipeline in engineering, health sciences, agriculture, and innovation—supporting employers and entrepreneurial growth throughout the region.

Major Employers

  • NMSU
  • White Sands Missile Range
  • Memorial Medical Center
  • Mountain View Regional Medical Center
  • Three Crosses Regional Hospital
  • Dona Ana Community College
  • NASA (affiliated)
  • Keystone Consolidated Industries

Healthcare Anchor: Three Crosses Regional Hospital

46-bed independent acute care facility offering Emergency, ICU, Surgical Suites, Procedure/GI Labs, diagnostic imaging (MRI, CT, Radiology, Fluoro), laboratory services, and interventional cardiology (Cath Labs, IR, Nuc Med).

Source: threecrossesregional.com

Demographic Snapshot

113,888

City Population

219,561

County Population

87,688

Households

$56,451

Avg HH Income

Source: US Census Bureau (2022)

Traffic Exposure (VPD)

  • N Main St: 25,247
  • N Solano Dr: 10,915

Source: NMDOT (2023)